Confirmation Bias
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7 min read
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You’re on stage. The spotlight burns down, heat seeping through your skin like a fever you can’t shake.…
Featured mental models
The Long Tail
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9 min read
The year was 1880, and the streets of Paris were nothing more than a stage for the damned and the…
The Growth Mindset
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11 min read
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It’s 1850, and a man sits alone at a desk in a dark, cramped room. He’s pale, gaunt,…
The Anchoring Effect
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8 min read
You’re in the middle of the ocean, and your ship is sinking. The water’s cold, the sky’s…
The Slippery Slope Fallacy
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8 min read
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In 1975, Patti Smith stood in the back room of CBGB, staring at the cracked walls, her fingers twitching with…
The Map is Not the Territory
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8 min read
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Rene Magritte knew the world was a liar. It whispers sweet certainties in our ear, tricks us into thinking we’…
The Circle of Competence
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8 min read
Here’s the thing about Leonardo da Vinci: people think he was born a genius. The truth? He wasn’t.…
The Design Thinking Process
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8 min read
Meet Margaret Knight. Chances are, you've never heard of her, but you’ve definitely felt her impact. She…
The Cobra Effect
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8 min read
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In the heat of 19th-century British-occupied India, a frustrated governor had a problem—cobras. Deadly snakes slithered through the streets…
The Dunning-Kruger Effect
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9 min read
They sit in cafes, sipping overpriced coffee, sketchbooks open, laptops aglow. The self-proclaimed visionaries, the misunderstood geniuses, the rebels with…
The Matthew Effect
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9 min read
We all know that one person. The golden child. The one who seems to catch every break, while the rest…
Controlling the Center
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8 min read
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Paula Modersohn-Becker wasn’t famous in her lifetime. She didn’t have galleries lined with admirers or critics writing about…